From Our Mountains to Your Home: The Power of Shopping Local This Season

December 19, 2025
Posted by Sara Green

The Holiday Season is not just the best time of year for giving. It is one of the most impactful times to support your community. When you choose to shop local, especially here in the San Bernardino Mountains, you are doing much more than finding great gifts. You are truly investing directly in the economic health and vitality of the place we all call home.

The Local Impact of Your Holiday Dollars

Spending your hard-earned dollars at independently owned shops rather than at a national chain or distant online retailer means your money stays closer to home and circulates more deeply through the local economy.

Here is what the research shows:

More money stays local: Studies find that roughly 67 to 68 dollars of every 100 dollars spent at a local business stays in the community, compared to only around 43 dollars at larger chain retailers. That money goes toward local payroll, taxes, supplies, rent, and other services that sustain the community we all enjoy.
Stronger economic multiplier effect: For every dollar spent locally, there is a multiplier effect as that money gets re-spent by local businesses. This supports jobs, suppliers, and services in your own backyard.
Holiday sales can make or break small businesses: Many small shops report that holiday shopping makes up a significant portion of their annual revenue. This makes the holiday season especially critical to their survival.

In short, when our neighbors thrive, our whole mountain community thrives.

What It Means for the San Bernardino Mountains

Here in the San Bernardino Mountains, local businesses do more than sell products. They support local families, sponsor community events, hire friends and neighbors, and help keep our downtowns and main streets vibrant. Every purchase you make locally ripples out to support someone you know. That might be a barista, a graphic designer, a school fundraiser, or a youth sports team.

It is not just economic. It is community spirit in action.

Shop Small, Gift Big with Wears The Mountain

At Wears The Mountain, we are proud to be part of this local ecosystem. We design and curate apparel and goods that celebrate mountain culture, outdoor adventure, and the people who make this community special.

This holiday season, we are making it even easier to shop local.

50 Percent Off Warehouse Items Sale

Right now, you can save up to 50 percent on select warehouse items. This includes cozy tees, hoodies, and seasonal favorites that make perfect gifts for family and friends.

Holiday Delivery You Can Count On

We know the season gets busy, which is why we are offering delivery right to your doorstep for mountain community customers.

Order by December 22nd to ensure delivery by December 23rd. This gives you peace of mind as you prepare for holiday gifting.

This Holiday Season, Choose Local

Shopping local is not just convenient. It is meaningful. It strengthens our community, supports our neighbors, and keeps more of your money circulating right here in the San Bernardino Mountains.

Thank you for choosing to support local businesses like Wears The Mountain this holiday season. Together, we are keeping our mountain towns vibrant, resilient, and full of life.

Happy Holidays and happy shopping.